B2B marketing strategy.

Develop an aligned, impactful marketing plan that delivers against your specific goals. We’re your growth partner – whether you’re preparing for launch, entering a stratosphere or just need some help taking off. We work with you to create a tailored, full-funnel marketing strategy that actually works.

Trusted by leading Saas brands.

We help high-growth tech and SaaS start-ups build sustainable foundations and accelerate growth through revenue-attributed marketing.

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Marketing strategy.

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Marketing Audit

Your business is unique and your marketing strategy shouldn’t be any different. That’s why we always kick off with a marketing audit. We get under the hood of your business to identify opportunities for growth.

What to expect from your audit:

  • Aligned Goals – we don’t do fluffy marketing. Our plans deliver a real impact against your goals.
  • Established Benchmarks – we get to know your starting point, so we can measure growth.
  • Marketing Review – to learn what has worked previously, what is currently under utilised and where should we focus.
  • Competitor Intelligence – we identify, review and establish how to get ahead of your competitors.
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Marketing Strategy

Your roadmap to success. We know where you want to go, this is how we plan to get you there.

Your marketing strategy includes:

  • Complete marketing roadmap to get you to your revenue goals.
  • Quarterly KPIs to measure success.
  • Marketing channel and tactic matrix with budget allocation suggestions.
  • Marketing function development plan.

Get your marketing strategy today!

Don’t just take it from us…


Thank you for all you have done. In a short period, you transformed our marketing through quite a few hefty projects and we already see the results!


Louise ran marketing at Beauhurst for 8 months whilst we were looking for a permanent Head of Marketing. During her time it felt like she was part of the team. She fully embedded herself within the business, taking full ownership developing and implementing a marketing strategy, as well as managing and hiring the existing marketing team and external agencies. Louise is that rare combination of both a data-driven and creative marketer and I would highly recommend her for anyone looking for marketing support.

Morale App

Codi Marketing came on board in the early stages after we had just launched our app to market. With a lean team, we were looking for a partner that could provide strategic marketing expertise and support us on execution.

VP of Sales,
Sprout AI

We cannot thank you enough for the work you have achieved with us here at Sprout.ai. It has been nothing short of incredible and given me a newfound belief in marketing and its true value.

CRO Specialist,
freelance project

Louise at CODI Marketing is highly goal-driven and always goes the extra mile to ensure that the project is a success. Her enthusiasm and energy are contagious and she is able to rally her team to work towards a common goal. Louise is also very human and approachable which makes her easy to work with. Overall, she is a valuable asset to the team and I highly recommend her.

Website Manager,

Louise is an incredibly supportive manager who takes the time to understand each team member’s strengths and provides a plan for their professional development. Her unwavering guidance and support creates a positive and collaborative environment for the team. Working under Louise’s leadership is very rewarding as she fosters growth and success within the team.

Paid Search Manager,

I had the pleasure of working with Louise! She is an incredible marketer with incredible insights, ideas and strategies to make any business grow.

Content Specialist,
Freelance Project

Louise at CODI Marketing is amazing to work with – invariably positive, calm, and strategic, no matter what unexpected challenges come up. She’s extremely good at what she does and has driven some incredible growth. I’m always blown away by how she is always all over both the big picture and the minutiae. Overall, Louise is awesome!

Discover how Codi can support you.